alter eco

Alter Eco is a chocolate company that's indulgent for your taste buds and guilt-free when it comes to their ethics and impact. (But seriously, you've never really had dark chocolate until you've tried their Superdark collection.) They recently went through a rebrand with a fancy new website to boot, so naturally, their marketing team wanted to elevate their online presence. I was originally tasked with creating digital ads for their Fair Friday (Black Friday) campaign, but after it's success, we were asked to create ads for all of their future campaigns, including emails.